2015-03-11
Honest and straightforward, with a warm, simple smile, standing before you is Zhang Zhengku—the Chairman of Fujian Fuding Southeast White Tea Import & Export Co., Ltd., and a true tea enthusiast. With over 30 years of experience in the tea industry, he has a deep passion for Fuding white tea, earning him the title of "the pioneer of Fuding white tea in the new century."
Fresh milk, fresh tea leaves—some foods shouldn’t be eaten fresh.
2014-12-25
Generally speaking, food is best enjoyed when fresh—freshness often correlates with higher nutritional value. But does this principle apply to all foods? To shed light on this, reporters from *Life Times* interviewed Jia Jianbin, Secretary-General of the Chinese Nutrition Society, and Wang Yi, Director of the Dietary Therapy and Nutrition Department at Beijing Guang'anmen Hospital. Both experts advised readers to exercise caution when consuming the following fresh foods:
Fresh milk. Reports have surfaced about farmers in a certain city selling freshly squeezed milk directly to passersby, a practice that has reportedly gained popularity among locals. However, Jia Jianbin warns against this approach, explaining that freshly squeezed milk can carry harmful bacteria—such as Brucella and Mycobacterium tuberculosis—that pose significant risks of zoonotic infectious diseases. Moreover, this "fresh milk" often lacks proper quality control and safety standards.
A Glimpse at the Duqi White Tea Tasting Event in Nanchang, Jiangxi
2014-12-24
On December 20, 2014, Fujian Fuding Southeast White Tea Import & Export Co., Ltd. held a tea-tasting event titled "Pure Heart, Elegant Charm—Immerse Yourself in the Beauty of Jiangnan" at the "Jiangnan Tea Warehouse" in Nanchang, Jiangxi Province. The event invited tea merchants from across Jiangxi to savor white tea together and reconnect with their shared passion for tea.
During the tasting session, a promotional video about Fujian Fuding Southeast White Tea Import & Export Co., Ltd., produced by the Public Channel of Fujian Television and featured in the series "Eight Min Landscapes," was showcased. Meanwhile, the "White Tea Fairy," Ong Wenwen, introduced attendees to Fuding white tea and highlighted the company’s latest product, "Qingxin Yayun." To complement the experience, tea artists from Jiangnan Tea Warehouse performed an exquisite tea ceremony live on stage.
2014-12-20
"Chinese white tea originates in Fujian, and among Fujian’s finest, Fuding stands out as the ultimate choice. When it comes to Fuding white tea, look no further than Southeast White Tea!" On the day of the grand opening at Jiangnan Tea Warehouse, Southeast White Tea is set to make a stunning debut with its "Fresh Elegance" collection. Guests can expect not only exceptional value-packed product recommendations but also exciting buy-one-get-one-free promotions. Plus, don’t miss the chance to enjoy an exquisite Chinese tea ceremony performance—each featured product is available in limited quantities of just 120 pieces! Don’t let this golden opportunity slip away!
Southeast White Tea Company has pioneered a unique "Company + Base + Farmer" operational model, establishing dedicated tea-growing bases that serve as exemplary models. These bases actively inspire and support neighboring suppliers and local tea farmers in adopting sustainable and high-quality tea production practices. To celebrate this special event, the company is proudly presenting its premium "Qingxin Yayun" series—a true gem crafted in 2014!
A Glimpse of Our Company at the Taibushan Cultural and Tourism Festival
2014-09-28
On September 28, 2014, the 4th Ningde World Geopark Cultural and Tourism Festival, along with the 9th Taibao Mountain Cultural and Tourism Festival—hosted by the Fujian Provincial Tourism Bureau and the Ningde Municipal People’s Government, and organized by the Fuding Municipal People’s Government—officially kicked off with great fanfare at Fuding Jiangbin Park!
This year’s cultural and tourism festival will adhere to the principles of "frugality with grandeur, rich content, appropriate scale, nationwide participation, distinctive features, practical effectiveness, and stringent safety measures." Building on the successes of previous events, the festival will thoughtfully integrate elements such as local culture, delectable street food, and Fuding white tea, while introducing innovative activities that emphasize real-world impact. This approach not only highlights the region’s unique identity but also enhances the event’s openness, encouraging greater involvement from both tourists and local residents.
Our company is participating in the 4th China-Eurasia Expo.
2014-09-03
From September 1 to September 6, 2014, the 4th China-Asia-Europe Expo was held in Urumqi, Xinjiang. The expo featured international and Hong Kong, Macao, and Taiwan exhibition areas, as well as sections dedicated to investment cooperation, high-tech innovation, and service trade, and another section focused on merchandise trade.
The event attracted participants from 60 countries across Asia, Europe, North America, South America, Oceania, and Africa, alongside 1,203 domestic companies showcasing their products—a truly unprecedented showcase of global business engagement.
Meanwhile, Beijing Yizhengtang Trading Company, the Beijing-based branch of Fujian Fuding Southeast White Tea Import & Export Co., Ltd., once again made its presence felt in Xinjiang, bringing along the "Duqi" brand series of Southeast White Tea products for display at the expo.
Dochi White Tea Arrives in Henan
2014-08-29
On August 29, Fujian Fuding Southeast White Tea Import & Export Co., Ltd. held the "Duoqi White Tea Enters Henan Launch Event" at the Yellow River Yingbin Hotel in Zhengzhou, Henan. Attendees included Qin Ling, Director of the Beijing Fujian Tea Traders Association; Lin Zhongshu, Secretary-General of the Henan Tea Association; Gao Lei, General Manager of Henan Guwan City Group; Lü Benxin, the exclusive Henan distributor for Southeast White Tea; as well as Lin Lici, former Executive Deputy Mayor of Fuding City, Fujian, and current Chairman of the Tea Industry Association; Zhang Zhengku, General Manager of Fujian Fuding Southeast White Tea Import & Export Co., Ltd.; and Tang Zhaoliang, Deputy General Manager. Also in attendance were tea merchants from across Henan province, along with representatives from the local media.
The meeting officially kicked off to the melodious strains of the "Southeast White Tea Anthem."
The 6th Hong Kong International Tea Exhibition 2014
2014-08-20
The 6th Hong Kong International Tea Fair 2014 kicked off on August 14 at the Hong Kong Convention and Exhibition Centre. Organized by the Hong Kong Trade Development Council and co-organized by the China Tea Culture International Exchange Association, this year’s fair attracted over 230 tea producers and manufacturers from around the globe, including traditional tea-producing regions such as mainland China, Sri Lanka, and Japan. Notably, Germany made its debut at the event, showcasing a diverse range of products—including premium teas, processed teas, tea packaging solutions, and exquisite tea-related crafts.
At our company’s booth, we proudly presented the unique charm of the Southeast White Tea brand "Duqi" to tea traders and enthusiasts from across the world, earning widespread acclaim.